Reach Further - Connecting Your Business to Emerging Opportunities

Exotic meat tacos at 7Fusion restaurant in Los Angeles

Latest News

Female business owner drawing recycled symbol on the glass, thinking about how to make her business more sustainable

Entrepreneur Insight

How Small Businesses Can Become More Sustainable and Boost Revenues

Sustainability goes beyond saving the planet—it also makes good business sense.

By Angela Bao
 May 13, 2019
East West Bank executives and board members celebrated the company’s 20th year of going public in February 2019 by ringing the Nasdaq opening bell In New York

US-China Business

East West Bank: Helping Immigrant Entrepreneurs and Cross-Border Businesses

For Asian Pacific American Heritage Month, a look at how a Chinese American bank became an international financial bridge between the East and West.

By Melody Yuan
 May 09, 2019
A delivery staff of sends goods to a customer

US-China Business

US-China Market Watch: Amazon China, Trade Talks, China Gaming

Your monthly roundup of the latest US-China business and industry news.

By Angela Bao
 May 06, 2019
SEO diagram for small businesses

Entrepreneur Insight

Key SEO Tips and Strategies for Small Businesses

SEO can boost traffic, sales, and maximize customer service and reputation management efforts.

By Angela Bao
 May 02, 2019
Find out how East West Bank can help your business grow
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Jessica Tobar from Purrrfect Paws Grooming

Entrepreneur Insight

SBA Microloans: Small, Easy and Flexible Funding

How a low-cost small business loan can jumpstart your business.

By Melody Yuan
 Apr. 29, 2019
Inside Hello Kitty-themed Energy Bistro & Karaoke in Southern California

East West Lifestyle

Hang & Eat: Munch and Sing to Your Heart’s Content with Hello Kitty

Sanrio’s newest Hello Kitty karaoke collaboration turns up the fun in California.

By Kristie Hang
 Apr. 25, 2019
Business owner Hailey Kwon inside her business Dots Cafe

Entrepreneur Insight

Licensed to Sell: Small Business Licensing and Permitting

Advice from business owners on getting the necessary licenses and permits for a smooth opening.

By Angela Bao
 Apr. 22, 2019

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Reach Further by East West Bank is our business news magazine connecting you to emerging opportunities in the United States and Greater China, helping you gain the edge to succeed.

Discover stories from the frontlines of entrepreneurial life, financial tips for small and midsize businesses, and in-depth insights on US-China business, trade, tech, innovation, entertainment, lifestyle and more.

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2018 Best Digital Publication

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Content Marketing Awards.

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