East West Bank Partners with Houston Rockets on “Save Smart, Score Big” Financial Literacy Program

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PUBLISHED January 26, 2013

East West Bank has partnered with the Houston Rockets of the National Basketball Association to present the “Save Smart, Score Big” Financial Literacy Program. The program consists of four one-hour sessions using math fundamentals that align with what students are being taught in the classroom to teach basic money concepts such as saving money, banking and the hidden dangers of credit. The “Save Smart, Score Big” program targets fifth-grade students in low social economic neighborhoods who otherwise might not be exposed to such money saving principles.

“This program will not only reinforce the fundamentals of math that these students have already learned, it will enrich these children with basic life skills they can apply throughout their entire lives,” said Tad Brown, Chief Executive Officer of the Houston Rockets.

“The Houston Rockets have long been committed to contributing to the community. East West Bank also has been actively serving the community since the bank was founded in 1973. We look forward to working with the Rockets to support the financial literacy program,” added Emily Wang, Senior Vice President, Director of Marketing and Community Development for East West Bank.

The series tipped off at the Toyota Center in Houston on February 26, 2013 immediately following the Rockets practice session. Brown was joined by East West Bank’s Wang, along with McGregor Elementary School teacher Dr. Georgia Johnson, and 60 students and instructors from the school. Rockets players Jeremy Lin and Chandler Parsons personally introduced students to their first financial literacy session.